Call me crazy, but I decided to review the MELLOR & RUSSELL Simply Bright Cool Silver Hair Dye. Yes this is the dye you get in Poundland, obviously for £1….
Now there doesn’t seem to be a great deal of information on the web about this hair dye. Prior to seeing it in Poundland I’d not even heard of Mellor & Russell, so was a tad dubious. But you know me, I’m a bit of a nut when it comes to colouring my hair.
My expectations aren’t of Silver even though I have picked a silver coloured dye. I am not light enough of a blonde to go silver, you really need that creamy yellow pale colour (Think the colour of the banana inside its skin – not the skin its self!) to get there. However, my aim is to ‘ash’ out and cool down the rest of my blonde which at present is looking a little ‘funky’. I am fairly light in the blonde department and know that I should get a nice ash blonde with this colour.
So, here is a little information about the MELLOR & RUSSELL Simply Bright Cool Silver Hair Dye…
A beautiful silvery shade that’s right on trend. This easy to use permanent hair colour has intense colour pigment for complete grey coverage, leaving hair shiny, bright and beautiful with long lasting results. To achieve maximum colour results, this product is most suitable for blonde, grey or pre-lightened hair. Note that two or more packs may be needed for long hair.
The Cool Silver box dye is fairly basic, we are talking no frills here. But for £1 I wouldn’t expect them. The instructions are in the cardboard of the box (On the reverse), you get gloves, developer and a tube of colour. No conditioner, but in honesty I would use my own and for £1 I wasn’t worried.
When you mix the product you need to snip the end off to use the applicator bottle (Make sure you have scissors handy). The hair dye colour looks like a light creamy champagne colour.
Now, I applied this colour to my hair with my hair wet (Towel dried), namely as I was using it more as a toner for depositing, I wasn’t looking for intense results and wasn’t sure how the colour would be either. There is only 70ml of product I believe when you have mixed it up, so less you are just doing a root application I would recommend buying more than 1 box.
I applied the colour to the areas that I wanted it, gave it a comb through and let it develop checking it every 5 minutes (Till it reached 10 minutes) and then every 3. at 16 minutes I felt it had enough time and the wipe off strand was looking good, so I rinsed the dye from my hair in cool water, popped conditioner on for a few minutes and then rinsed and dried as normal.
So the results? Well, it definitely toned down the golden/brassy parts (Please note mine were more gold than orange) and the yellow is now cooler. Just what I wanted really. These are very similar results I usually get with my permanent toner I use (And this is a lot cheaper). Now at present I can’t really comment on how well this will last on hair. Even though it is permanent, when going over hair that is super light (And probably porous due to bleach etc) fade is usually quicker. However, I would be happy to use this as my in-between toner/colour of doing my roots to get rid of the brassiness on my hair. As to how this would perform on creamy yellow/inside of a banana hair colour (The perfect colour for toning hair to platinum), I would imagine the result would be a nice silver shade – but can’t test that theory at present as I have no intentions of going back to platinum.
My hair didn’t feel dry after removing the colour, it felt like there was a silicone coating (Similar to other hair dyes). I used conditioner (My regular one which isn’t intensive) and my hair quality and condition did not feel any different than prior to colouring.
Over all I think this is quite good for £1. I didn’t really have any high expectations and like I said I really just wanted to use it to add ash/silvery tones to my hair and remove brassiness. My hair is mostly yellow/pale yellow/golden, so there’s no orange to combat and tones quite nicely. I’d be interested to see how it fairs on others, but would recommend with all colouring journeys to sensitivity test before use and obviously strand test to see what result you would get – this is the best way to show you the colour result and can save any unnecessary muck ups! At the end of the day though, its £1 and it did what I wanted on my hair.
You can find the Simply Bright colour range from Mellor & Russell at Poundland stores. It costs (duh) £1 and is available in a variety of bright shades. This review is based on Cool Silver, I cannot comment on the other colours in the range or results they will give.